BranchBrief

BranchBrief is a web app (with optional Slack/Teams add-ons) that turns messy assumptions into short, decision-ready scenario briefs. Users define 3–5 key uncertainties, add a few measurable indicators, and set simple thresholds. The app generates a one-page brief per scenario: narrative, leading indicators, trigger points, recommended actions, and “what we stop doing” lists. It also tracks indicator updates over time and sends alerts when thresholds are crossed, so scenarios don’t die in a folder. This is a combination traditional + AI app: AI helps draft narratives, summarize sources, and propose indicators, but the user must approve everything. It’s built for small teams that can’t afford heavyweight strategy platforms and don’t have time for workshops every quarter.