BriefRadar

BriefRadar is a web app (AI + traditional) that standardizes marketing strategy inputs and forces clarity before teams waste money. Users paste in a client brief, internal notes, or a call transcript, and the app extracts objectives, target segments, constraints, and success metrics. It then produces a one-page strategy: positioning, key messages, channel hypotheses, budget split ranges, and a prioritized experiment backlog with measurable KPIs. The core value is not “more ideas”—it’s removing ambiguity and making strategies comparable across projects. It includes a lightweight “assumption ledger” that tracks what’s known vs guessed, plus a weekly check-in to record results and update the plan. Export to Google Docs/Slides and share a read-only link for stakeholders. This is meant for small teams that can’t afford a full-time strategist but still need disciplined planning.