ChurnSentry

ChurnSentry is a web app (with optional Slack integration) that helps subscription and repeat-purchase businesses identify at-risk customers and trigger practical retention actions. It connects to Stripe, Shopify, HubSpot, and product events (Segment) to build a simple “health score” and a churn-risk list that non-technical teams can actually use. The MVP focuses on clarity over fancy modeling: explainable drivers (e.g., usage drop, failed payments, support spikes), recommended playbooks, and measurable outcomes. It avoids the common trap of “AI dashboards nobody trusts” by showing exactly why a customer is flagged and what action to take next. This is an AI + traditional app: AI helps with risk scoring, reason summaries, and drafting outreach, while the core value is clean data plumbing, segmentation, and workflow execution.