CrisisBrief

CrisisBrief is a web app (with optional mobile companion) that turns messy, fast-moving incidents into a single, time-stamped “source of truth” page your comms team can trust. It ingests signals from news, social, customer support, and internal notes, then builds a live incident timeline, stakeholder map, and approved message bank. The AI helps draft holding statements, Q&A, and executive talking points, but everything is gated by human approval and version control. It also tracks what was said, when, by whom, and where—so you can avoid contradictions that worsen reputational damage. The product is realistic: it won’t magically stop a crisis, but it will reduce internal confusion, speed response cycles, and create audit-ready documentation for postmortems and legal review.