EthicTag

EthicTag is a mobile + web AI-assisted “ethics receipt” for hunting and fishing content. Users create a trip log (species, location zone, method, tags like catch-and-release, quick-kill practices, waste minimization) and attach evidence: license/permit numbers, timestamped photos, optional device data (GPS track, weather, shot distance estimate), and a short ethics checklist. The app generates a shareable verification card for social posts and a private archive for personal accountability. It does not claim legal compliance; it focuses on transparent, voluntary disclosure and education. The uncomfortable reality: most people won’t use it unless it helps them avoid backlash or stand out online. So the product is built around social proof, creator tools, and “ethics badges” that are hard to fake without making the user jump through hoops. Expect pushback from users who want zero friction.