FanProof

FanProof is a mobile + web app that helps teams verify real fan attendance and engagement, then reward it with perks that actually matter (discounts, merch credits, seat upgrades, meet-and-greet lotteries). Instead of relying on vague “engagement” metrics, it uses venue geofencing, rotating QR codes, and ticket/season-pass linking to confirm who showed up and when. Fans earn points for attending games, arriving early, staying through key moments, and completing sponsor challenges. Teams get a simple dashboard to launch campaigns, segment fans (new vs. season-ticket holders), and measure lift in attendance, concessions, and repeat visits. This is not glamorous, but it’s practical: teams and sponsors want proof of ROI, and fans want rewards without annoying hoops. The MVP focuses on one venue, one team, and a tight set of reward mechanics that can scale.

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