FitProof
FitProof is a mobile + web AI app that helps plus-size and inclusive shoppers predict fit and avoid returns. Users enter a few measurements (or import from a past order), select fit preferences (snug/relaxed), and browse a catalog of brands that opt in. The app aggregates real customer fit feedback (tight in thighs, gaping at bust, rises too low) and normalizes it across inconsistent size charts. The AI layer estimates “likely fit” per item and highlights risk zones (e.g., tight upper arm, short torso). Brands get a lightweight dashboard to see where their sizing fails and which patterns drive returns. This is not a magical virtual try-on; it’s a pragmatic fit prediction and feedback loop designed for the messy reality of apparel sizing, especially for extended sizes where data is sparse and returns are costly.