FranchGrid

FranchGrid is a web app (with optional mobile companion) that helps franchisors and multi-unit operators define, audit, and enforce franchise territories using real-world trade areas instead of vague radius rules. Users import addresses, ZIPs, census tracts, or custom polygons, then overlay drive-time isochrones, population, income, and competitor locations to see where territories actually overlap. The app generates a “territory health” report that flags encroachments, under-served pockets, and risky boundary definitions (e.g., natural barriers, highways, rivers). It also provides a simple workflow to propose boundary changes, collect approvals, and store signed addendums with version history. This is not a magic growth tool; it’s a practical compliance and dispute-reduction system that saves legal time and prevents franchisee churn caused by perceived unfair coverage.

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