MacroLease
MacroLease is a mobile + web AI-assisted nutrition planner that builds weekly meal plans based on your macro goals, dietary constraints, and—crucially—what food actually costs near you. Users connect a grocery retailer account (or upload receipts), set a weekly budget, and pick preferences (time-to-cook, leftovers, cuisine). The app generates a plan and a shoppable list that stays under budget, then auto-swaps ingredients when prices spike or items are out of stock. It also tracks adherence with lightweight check-ins rather than obsessive calorie logging. This is realistic because most people fail diets due to cost, decision fatigue, and inconsistent shopping availability—not lack of information. The MVP focuses on 1–2 retailers per region and a tight set of recipes to avoid becoming an unmaintainable “all foods” database.