PlantProof

PlantProof is a mobile + web AI app that scans restaurant menus and packaged-food labels to score how “plant-forward” they really are—based on ingredient lists, portion balance, and hidden animal-derived additives. Users get a simple Plant-Forward Score, plus a breakdown of what’s driving it (e.g., dairy-heavy sauces, processed meat toppings, or low veg-to-starch ratio). The app suggests realistic swaps that keep the dish familiar (same cuisine, similar price, similar macros) rather than pushing niche vegan options people won’t order. It also flags greenwashing phrases (“plant-based” when it’s mostly refined carbs) and tracks your weekly plant-forward progress with a budget view. Revenue comes from a freemium model: free scanning and basic scores; paid tier for meal planning, grocery list export, and personalized goals. This is not a miracle health app—just a practical truth-checker for everyday choices.