PushProof

PushProof is a mobile + web app (traditional app with light AI) that helps product and growth teams prevent push-notification fatigue and measure real impact. It connects to your existing push providers (FCM/APNs via common platforms) and runs controlled experiments: holdouts, send-time tests, frequency caps, and message variants. Instead of reporting vanity metrics like opens, it focuses on downstream outcomes you define (purchase, session, churn reduction) by linking pushes to events in your analytics stack. It also flags “silent harm” patterns—like increased uninstalls or opt-outs after certain campaigns—and recommends safer limits. The reality: incumbents already send pushes well; the gap is rigorous causality and guardrails. PushProof aims to be the “notification QA + measurement layer” that sits on top of what you already use, so adoption doesn’t require ripping out your current tooling.