SponsorSignal

SponsorSignal is a web app that connects mid-tier Twitch streamers with brands using hard performance data instead of vanity metrics. It ingests Twitch analytics (viewership, chat velocity, retention, category, geography) and overlays them with brand campaign goals and budgets. Streamers create a profile, authorize their Twitch data, and get a dynamic “sponsorship readiness” score plus a live feed of suitable brand campaigns. Brands define target audience, content categories, budget, and desired outcomes (clicks, signups, sales), and the platform recommends a shortlist of streamers with projected ROI based on historical performance. Deal terms are standardized and transparent: CPM ranges, deliverables, and payout schedules are clearly defined to reduce back-and-forth. The app handles contracts, tracking links, and basic performance reporting. This is a traditional web app with light AI components (matching and scoring) rather than a fully AI-native product. It is bluntly focused on money: getting streamers paid faster and giving brands less bullshit and more measurable results.